A Family business for over 30 Years
From our family to yours.
For over 30 years, the Rossdeutscher family has been guiding Natura with care, creating sleep products that bring natural comfort and balance to every home. “Sleep Well for Life” is our moto and inspires everything we make to support your family’s well-being night after night.
Why Choose Natura?
Complete Sleep Solutions
Premium Natural Materials
We use pure wool, organic cotton, and natural latex, chosen for their breathability, gentle support, and temperature-regulating properties. These materials nurture your body and promote deep, healthy sleep without artificial additives.
Sustainably Sourced
Materials are carefully selected from responsible, ethical suppliers, so your sleep supports both your well-being and the health of the planet.
Durable & Long-Lasting
Crafted with quality and care, Natura products maintain their comfort, support, and natural benefits over time, providing consistent restorative sleep for years to come.
Trusted Expertise & Wellness
For over 30 years, the Rossdeutscher family has been creating Natura products naturally, combining experience and care to help your family sleep better. “Sleep Well for Life” is more than a promise—it’s the foundation of everything we make.
Our Story
A Family Business Since 1994
Welcome to Natura, a family business with a legacy spanning over 30 years. At our inception, we crafted a completely natural sleep system that not only helped to ensure an uninterrupted, pain-free night’s sleep, but also created a sleep environment free from sleep disturbances, naturally. Today, that same care goes into each product we create. Whether a natural or organic Natura mattress, or our toppers, duvets, and pillows, we ensure that our commitment to quality and sustainability continues through expert craftsmanship, providing you with the best in sleep innovation.
Happy Customers
Years Experience
Retail Stores
History
1994 - Launch
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2000 - Sustainability
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2016 - Licensed Manufacturing
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2024 - In Over 75+ Stores
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How It Works
Sustainable At Every Step Of The Way
We do everything with sustainability in mind. We care deeply about the footprint we leave behind on this earth, so much so that we have made a conscious effort to make every step of the manufacturing process as environmentally friendly as possible, without compromising on quality.
1
Material Sourcing & Selection
Natura mattresses are crafted using eco-friendly materials such as organic fabrics, recycled elements, and responsibly sourced natural latex.
2
Eco-Conscious Design
Natura products use materials that are natural and biodegradable making them gentle on the environment. The production process prioritizes sustainability through hand selected, natural and recycled materials to produce minimal waste generation.
3
Recycling
Sustainable mattresses are designed with recyclability in mind, allowing for easy disassembly and environmentally friendly disposal options.
Our Mission
“To help our customers achieve a superior night’s sleep, alleviate pain and increase comfort through unique and exceptional sleep systems that aid overall health and well being. With our commitment to excellence in service, quality, and attention to detail, we will serve our customer with the greatest care and with the intention of helping them sleep better and live better.”